Weak signals refer to subtle and often overlooked indicators that can have significant implications for the future of a business or industry. These signals, if identified and interpreted correctly, can serve as early warnings of emerging trends, disruptions, or changes in the market environment. Unlike obvious trends, weak signals are faint and may not attract immediate attention, requiring a keen awareness and proactive approach to pick up on their significance. Organizations that excel in detecting and acting upon weak signals demonstrate a heightened ability to anticipate shifts in the business landscape, fostering adaptability and staying ahead in dynamic and competitive markets.