mostly international and EU law here
Definition of IP
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Industrial Property → used by companies
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Copyright → artistic
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numerous clausus of IP laws → there is a set amount of rules, one cannot make any more intellectual property up
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40% of EU GDP is IP related
- Trademarks
- Intangible Goods
- Patents
- Information
Why Protection
- problem: hard to create, easy to copy
- cost of information = cost of copying
- almost 0 with digital goods
- moral rights to be associated to ones creation
- promote creativity
- downside: monopolies can be formed
Copyright
- aquisition: creation
- only on works, not ideas
- exclusive rights
- 70 years after death of creator
- exception:
- private copy (not selling/passing on)
- sources of copyright
- Berne Convention
- TRIPS
- EU Directives (2001/29/EC and 2019/790)
- what is protected? literary, scientific and artistic domain
- what is not protected? news
- creators/authors can only be humans (monkeys do not have copyright)
- also companies cannot create copyright (but they get it anyway through employment contract), but still individual stays the creator
- authorship cannot be given away, just the usage rights/license
- Permitted Acts
- reproduction for private use → private copy
- accidental copy → music video running in background of video
- quote → as long as you quote the source it is fine
Trademarks
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aquisition: registration (with fee)
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examples: Adidas logo, Nike swoosh, Mercedes star
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communication between company and consumer (reputation of manufacture)
- indication of origin/manufacture
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protects the consumer → being sure of what you are buying
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protects the company → safeguarding your reputation
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EU trademark laws as well as 27 member state trademark laws
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EU has its trademark office
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Austria has patent office, doing patents and as well trademarks → confusing
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WIPO Madrid System → up to 126 countries
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trademarks can last forever (while paying all the fees)
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what is a trademark exactly?
- distinctiveness
- can be put on register
- words, names, letters, numerals, colors, shapes, packaging, sounds
- combinations
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grounds of refusal
- lack of distinctiveness (generic terms, descriptive signs)
- contrary to public policy (nudes)
- functional shapes (LEGO bricks are not trademarked)
- misleading/deceiving character (Hungarian salami made in Austria)
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trademark is only applicable to trade (playing/costumes not affected)
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marking goods and services
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protect against use by others
- opposition by trademark owners
- identical / similar
- likelihood of confusion for public
- earlier trademark has reputation
- opposition by trademark owners
Patents
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aquisition: registration
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pro:
- moral → protecting the creator
- innovation → better patents, more innovation
- disclosure → publishing patents leads to disclosure
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cons:
- costs
- unjust enrichment (large companies)
- developing countries → exploitation of poorest
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EU does not have unified Patent Laws
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European unified patent court exists (not EU)
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what is protected?
- capable of industrial application
- todo
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requirements
- technical invention → something new
- novelty → not part of state of the art
- inventive step → can it be built
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ownership
- first to register wins
- granted for limited number of years (20 years standard)
- fair protection with pharmaceuticals if bringing drug to market takes time
- employee (transferred to employer through contract)
- can also be transferred to other companies
- licenses need to be handed out if not used
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acts of infringement
Scope of IP right
- exclusive rights
- negative right to defense → I don’t want my book to be translated
- license agreements
- exclusive licenses → right of free use, not right of ownership
- non-exclusive licenses → rights granted for special use cases
International IP law
- Hierarchy of Norms
- IP is territorial
- Property Rights apply to each country individually
- IP in USA is not valid in China
- WIPO (Word Intellectual Property Organization)
- WTO (World Trade Organization)
- TRIPS (Trade-Related aspects of Intellectual Property Rights)
- National Treatment → if rights granted to nationals, also to other members
- (MFN) Most Favourable Nation treatment → best case for all members
- gives minimum requirements, more may be added by member state
- TRIPS (Trade-Related aspects of Intellectual Property Rights)
- no International Trademark
- “international trademark” is actually 126 individual trademarks
- in EU there is union trademark
- in EU there is NO union patent
- Principle of First Sale
- problems:
- overprotection,
- developing countries not having access to important patents